Judgement is a activity that we unconsciously
do, at every moment of our life. It is said, that the moment we meet a new
person, our mind just takes 10 seconds to form a impression about the person.
He might not have even spoken a word or shook hands with us. His face, his
dressing, the colour and texture of his skin, his body language, communicates
something about the person to us, based on which we make our judgement.
This process of continuous judging has greatly contributed
to what we have achieved or where we have reached today. All the choices we
have taken in our life is a result of our judgement. We judge a person, before
making him our friend. We judge a education programme, before making a career
decision. We judge a company, before making a job decision. So every moment of
our life, we are judging.
This process of judgement is good for us, but
what happens when we pass our judgement to others. Is it right or wrong.? For
example, many a time, we go for a movie and come out saying that the movie was
horrible. We go to a hotel and come out saying the food tasted awkward. We go
to a garment store and say the collection was not good. We make bold judgements,
not realizing the negative effects it can have on people and business. We need
to give room for perception. The way we look at things is not the only right
way. People may have different tastes and different preferences. Of course, we
have all the right to say, that I did not like the movie; I did not enjoy the
meal; the showroom did not have the garments with colour of my choice., etc. But
quite often we do not do that. We just give our verdict, without a second
thought.
It is not right on our part to ruin somebody’s
business, by our negative comments. Our words catch up like wild fire. Negative
comments reach out faster than the positive ones. You would have observed this.
Now, imagine someone telling something negative
about your business to others and think about the impact it could have on your
business.
I have found in a few restaurants this caption
written on a board or a wall “Tell the good things about us to others and the
bad things about us, to ourselves” ( in tamil). This might be a fitting job to
do when we encounter a unpleasant experience or a unsatisfactory experience.
Leave your thoughts and feelings, there and move on. If he changes, it is good
for him and if he does not, let him decide his own dooms day. Why should you?. Most
of the time, it would be resolved. Because any sensible business owner, who
wants to improve his business, would look forward to these type of negative
feedback from his customers, which will give him a opportunity to improve and make
his products or services likeable to his customers. In a highly competitive
business environment, only those who adapt to the customers can survive.
So next time, before you pass a judgement think.
It only takes a few seconds to make a comment, but its effect may be drastic. I
am not talking this as a person who is away from this sins, but as a confession
of a culprit, who is looking forward to change this behaviour. I take effort to
catch myself aware of such situations and try to change myself, but habits die
hard. However with a conscious effort to
change for the better and with practice the desired behaviour can be achieved.
Happy Reading,
D. Senthil Kannan
Article dated Jan 2007
